EXCLUSIVE: What MSNBC Thought Was a Victory Has Transformed into a Media Phenomenon for Joy-Ann Reid
When MSNBC made the bold decision to cut ties with their most “dangerous” primetime host in February, the network’s executives thought they had quelled a major threat. Little did they know, Joy-Ann Reid had been diligently preparing for this moment over the past two decades.
Fast forward four months, and Reid has cultivated a dedicated following of 160,000 paying subscribers, establishing a burgeoning media empire that is sending tremors through the industry and leaving her former bosses in a state of anxiety. Insiders are déjà calling this a monumental blunder in the history of cable news.
What’s behind Joy’s meteoric rise? Surprisingly, the answer is straightforward. She’s tapping into a message that resonates deeply with millions of Americans—one that has the potential to revolutionize the media landscape for good…
